Introducing Rally the Cause Productions

I am pleased and excited to announce the launch of Rally the Cause Productions, my new cause marketing venture.

Rally the Cause Productions is a strategic consultancy that helps companies, non-profits, and marketing agencies create authentic, online-centered cause marketing programs.

Leveraging my capital campaign background and tenure as cause marketing director at MediaSauce, I will help my clients develop and bring to life game-changing ideas.

If you are interested in enlisting my services, you can learn how to contact me here.  For those wanting to learn more, you can also find out about me, my services, and my Official Manifesto within these digital pages.

My first two engagements can help demonstrate the range and depth of services that I provide thru Rally the Cause Productions:

1. With an impressive track record of cause marketing, Procter & Gamble has retained my services to help develop a more strategic approach to their efforts.
2. I am producing and managing the first official cause project at the South By Southwest Interactive Festival.  Working with Hugh Forrest and the SXSWi team, this cause project will focus on hunger in America.

More details on both engagements, in addition to new clients and projects, will be shared here periodically.

With the launch of Rally the Cause Productions, I am leaving MediaSauce after four years, two as a client and two on the team, with a deeper understanding of the online world and some solid friendships.  I look forward to collaborating with the team, as MediaSauce has agreed to serve as a major sponsor for SXSWi.

As I stand at the base of my next great summit, I realize the great things ahead and am grateful for all those who have helped me get where I am today.  I am especially humbled by the belief and support of my wife, Jen, and our son, Ethan.

With each step I take forward, I remember these words:

“It is wonderful to create.” Akira Kurosawa

Feel free to share your thoughts and opinions here.